Types of Under Eye

1. Under Eye Creams

• Hydrate and nourish the thin, delicate under eye area
• Reduce the appearance of fine lines, wrinkles and crow’s feet
• Contain peptides, hyaluronic acid, ceramides

Key Ingredients & Benefits:

• • Peptides – Help boost collagen production
  • Hyaluronic Acid – Provide hydration to smooth fine lines
  • Ceramides – Strengthen and repair skin’s moisture barrier

2. Under Eye Serums

• Lightweight formulas that target specific concerns
• Contain a high concentration of active ingredients
• Improve dark circles, puffiness, brightness

Key Ingredients & Benefits:

• • Caffeine – Helps reduce puffiness and swelling
  • Vitamin C – Brightens and evens out skin tone
  • Retinol – Increases cell turnover to reduce signs of aging

3. Under Eye Masks

• Provide an intense dose of hydration to the under eye area
• Depuff, brighten, and smooth the delicate skin
• Come in hydrogel, gel or cloth patterns

Key Ingredients & Benefits:

• • Hyaluronic Acid – Deeply hydrates to depuff eyes
  • Collagen – Plumps and firms sagging skin
  • Cucumber Extract – Instantly cools and de-puffs

4. Under Eye Concealers

• Camouflage dark circles, fine lines, puffiness
• Thicker formulas provide fuller coverage
• Range from liquid to stick formulas

Key Ingredients & Benefits:

• • Pigments – Provide color correction and coverage
  • Silicones – Allow blendability and reduce creasing
  • Vitamin E – Anti-oxidant to nourish delicate area

5. Under Eye Setting Powders

• Set concealer in place to prevent creasing and fading
• Blur imperfections like fine lines and dark circles
• Often lightweight and transparent

Key Ingredients & Benefits:

• • Silica – Absorbs oil and locks makeup in place
  • Mica – Gives a soft focus effect to the area
  • Vitamin E – Antioxidant to protect delicate skin

6. Overnight Under Eye Masks

• Applied before bed and work while you sleep
• Continuous hydration and treatment for 8 hours
• Wake up with refreshed, youthful eyes

Key Ingredients & Benefits:

• • Retinol – Increases cell turnover overnight
  • Ceramides – Repair skin’s protective barrier
  • Shea Butter – Nourishes and conditions delicate skin

7. Under Eye Primers

• Create smooth canvas before eye makeup application
• Fill fine lines, even out texture, prolong wear
• Can color-correct dark circles

Key Ingredients & Benefits:

• • Dimethicone – Smooths fine lines and texture
  • Caffeine – Reduces puffiness and swelling
  • Bisabolol – Anti-irritant that calms skin

8. Cooling Under Eye Gels

• Provide instant cooling sensation
• De-puff tired eyes and reduce inflammation
• Refresh and revive eyes on-the-go

Key Ingredients & Benefits:

• • Cucumber Extract – Instantly cools and de-puffs
  • Aloe Vera – Calming and soothing properties
  • Caffeine – Constricts blood vessels to reduce puffiness